New Study Shows How Small Businesses Are Using Social Media

Benefits of Social Media Marketing for SMBs

A new study from Clutch shows that many small businesses have yet to fully adopt digital marketing strategies into their daily routines. The report, taken from small business owners and managers, in which 55 percent have fewer than 10 employees, showed the number of small businesses who use social media is pretty evenly split – 53 […]

A Home Remodeler’s Social Media Checklist

Social Media Checklist

On the surface, local social media marketing is rather simple. Just about everyone is on social media these days but for small businesses such as a home remodeler, you have to swim below the surface to really make social media work for you. Your small remodeling business is just one of many fish in a […]

Get To Know the Panelists on Our Good Reviews Webinar

Meet Our Webinar Panelists

  With our webinar – Good Reviews & How to Get ‘Em – just a day away – May 12 (BTW have you signed up yet?!), we want to give our audience and those who have registered another chance to get to know the panelists before the big event. We’ve got three highly regarded women […]

Facebook Announces Big Change – Coming June 1st 2015

Facebook Login Update

If you’re a business owner managing a Facebook page through one shared login, you may receive a notification from Facebook asking to upgrade from a shared login.   Surefire will take care of the necessary steps or proactively take action on their social media marketing customers behalf.   If you are a business owner, here […]

Mobile Marketing: 3 Things You Need To Know

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Kevin Alansky, former member of staff for Blackboard, and current CMO and co-founder of SocialRadar, gave a stellar presentation at Washington DC’s Real Time Marketing Lab hosted by Social Media Monthly on May 4, 2015. He keyed in on the modern-day releases of social media platforms and the blistering pace at which they’re being used. […]

Say Hello to Google+ Collections

Google Plus Changes

  Google+ is getting a face lift as the social network is making shifts to become a Pinterest lookalike. Google announced Monday that they are adding “collections” to its platform. For all intents and purposes, Google+ Collections will act the same as Pinterest boards. Collections will allow Google+ users to group similar posts into topic-based sections, […]

Facebook Announces More Help for Small Businesses

Facebook Best Practices

Yesterday, Facebook announced more help for small businesses. Earlier this year, Facebook launched Ads Manager app and built creative and educational resources for small business marketers. Now, Facebook is hosting a series of events called “Boost Your Business” and implementing live chat for advertisers. Also in the announcement, the social media giant stated it has 40 million SMBs with […]

Best Takeaways From #InsideLocal Webinar

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On Wednesday, April 23, Myles Anderson from BrightLocal.com hosted an online webinar with panelists Chris Marentis from Surefire Social, Dana DiTomaso from Kick Point Inc., and Cami Bird from LocalVox, to debate on key points associated with ‘Social Strategies that Really Generate New Customers’. The team here at Surefire joined in on the #insidelocal TweetChat and compiled […]

Boost Engagement With Twitter’s New Direct Messages

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Twitter announces full release of direct messaging feature to all 288 million monthly users. Click To Tweet As of Monday — April 20, 2015, Twitter has announced that all users will have access to the relatively new direct messaging feature. Since it’s “beta” release in 2013, only some users have had the ability to send […]