Tag Archives: facebook marketing

How To Get The Most Out Of Your Social Media Campaign

While many CEOs still aren’t fully engaged in social media, their CMOs are.  In a recent survey conducted by Bazaarvoice, it was found that CMOs are consistently basing marketing decisions on social media data that they received.  Over 80% of … Continue reading

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New Facebook Feature Lets Page Admins Post as Themselves | blog.hubspot.com

blog.hubspot.com6/28/12 Have you ever wanted to be the “voice” of your brand? Well here’s your chance! Facebook has unveiled what appears to be a new toggling feature called ‘Voice’ that allows page administrators to engage on their page as themselves. … Continue reading

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Facebook Testing ‘Want’ Button Plugin | Inside Facebook

www.insidefacebook.com6/29/12 Developer Tom Waddington from Cut Out + Keep discovered that a Want button has been added to the Facebook Javascript SDK as an XFBML tag – <fb:wants>. The button is not publicly listed among the other social plugins … … Continue reading

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Can Facebook Go Beyond Earned Media Success? | eMarketer

www.emarketer.com6/19/2012 Having a presence on Facebook has proven successful for marketers in several ways, and recent studies have shown the popularity and success of earned media on the site. However, a June 2012 study from Reuters and Ipsos found that … Continue reading

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Facebook Launches First Mobile Ad Product | Mashable

mashable.com6/5/12 Marketers can now buy Facebook Sponsored Stories for the News Feed specifically for mobile devices. Facebook’s first separate mobile ad unit is a telling move for the company… …read more

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CTRs on Facebook ads increase 50% in the past 12 months | Econsultancy

econsultancy.com5/9/2012 Click-through rates on Facebook ads have increased 50% over the past 12 months, according to data from Marin Software. It also found that the cost-per-click of social ads increased by 26%, while the CPC of marketplace ads decreased by … Continue reading

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Organ Donation: Friends Saving Lives | Facebook News

newsroom.fb.com   5/1/2012 In a recent announcement, Facebook has introduced a new feature allowing users to designate themselves as organ donors.  Facebook believes that by simply telling people that you’re an organ donor, the power of sharing and connection can play … Continue reading

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Age, Not Gender, Drives Most Social Media Use | MarketingProfs

www.marketingprofs.com3/24/12 Though Facebook enjoys broad adoption among users of all age groups and genders, other social media sites do not have such ubiquitous appeal, according to a survey from Netpop Research. … read more

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Facebook now has 901 million monthly active users | Digitaltrends.com

www.digitaltrends.com4/23/12 Facebook’s latest numbers show the social network has more than 900 million monthly active users, a 33 percent jump from last year. More than 13 percent of the world’s population is now on Facebook. … read more

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9 Facebook Marketing Tactics that'll Triple Your Fans | ProBlogger

www.problogger.net4/23/12 Would you like to double, or even triple the number of fans you have on your Facebook business page? Are you looking to turn those fans into loyal and active fans? … read more

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