3 Effective Ways to Collect Customer Feedback

3 Ways to Collect Customer Feedback

A great benefit to having a strong online presence is that it provides small businesses an outlet through which to gather important information and feedback from their current and potential customers to better inform their decision making. What’s a great way to get more customers? Figure out what they want. Genius right? Many businesses fall […]

3 Proven Digital Marketing Tactics for Home Remodelers

Digital Marketing for Home Remodelers

  According to a recent survey conducted by the research firm Clutch, the majority of small businesses spend 20 percent or less of their marketing budgets on digital initiatives such as: local social media marketing, search engine optimization, email marketing, content marketing, video and so on. In fact 25 percent of small businesses said they […]

Is Your Digital Marketing Program Running On All Cylinders?

Digital Marketing

A digital marketing engine runs on multiple cylinders which all need to be synchronized in order to work to your benefit…among them are: Website Search Engine Optimization (SEO) Content Marketing Pay-Per-Click (PPC) Social Media Directory Publishing Email Review/Reputation Management It’s essentially like an 8 cylinder marketing engine. Would you want a car that has an […]

Remembering the #startup The Pony Express. How Time Has Ridden By!

Western Mounted Mail Carrier, Pony Express. A painting by Lloyd Branson (1853-1925)..

Photo Credit : Postalmuseum.si.edu Communication is all about human beings, even if the tools are different today. 155th Anniversary of the Pony Express. Problem: The need for a swifter mail service between the East and West of the United States between 1848 and 1860. “The citizens of Los Angeles, for example, learned that California had been admitted to […]

How Marketing Automation Can Help Your Remodeling Business Be Everywhere

Automation Key Marketing Practices Will Help Your Business Be Everywhere

When it comes to local internet marketing, time is one of your most valuable commodities. You’re expected to be everywhere at all times. Without marketing automation tools, however, being everywhere is impossible, and many marketers find themselves stretched too thin. That’s where marketing automation saves the day—and your marketing plan. Not only does marketing automation […]

Smart Ways to Use Email Autoresponders

E-mail marketing blue puzzle pieces

Thanks to the growth of local social media marketing, online advertising, mobile marketing and more, most web marketers are pressed for time. Fortunately, many email service providers, such as MailChimp and Constant Contact, provide automated services that may help you save time and improve your email marketing. However, these services must be managed effectively so […]

How Email Can Drive SEO Results

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Email marketing has been around for a while now and is believed to be helpful to local internet marketers trying to boost their search engine rankings. Although the direct correlation between email and SEO still eludes us, it’s safe to say that sharing your original content with more online consumers will always pay off for […]

New Google Feature: Embedding Google Drive Files into Gmail

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Over the years, Google has been coming up with solutions to address a host of business needs. Today some large companies even use Google’s free web-based email service, Gmail, for internal communication. So it’s no surprise that Google has introduced a new feature that will likely prove useful for business and personal Google users alike. […]

The True Value of Email Marketing – 4 Expert Tips to Improve Your Messages

Marketers today have social media marketing on the mind as a result of the immense popularity of sites like Facebook and Twitter. Through these sites, many companies have benefited from increased customer engagement and brand awareness. However, For leads and conversions, email marketing > social media Studies show that as far as direct sales are […]