Small Businesses Can Increase Their Google Search Visibility with Surefire Social’s New Ultimate Google Local Handbook

Posted by: Chris Marentis

Small Businesses Can Increase Their Google Search Visibility with Surefire Social’s New Ultimate Google Local Handbook

Do’s
Don’ts

Media Contact:

Jennifer Mirabile
Young & Associates
724-772-2038
jenniferlm@yapr.com

Layering Multiple Google Services Helps Small Business Owners Improve Online Visibility, Drive Quality Leads and Dominate Their Local Market

Herndon, VA, February 28, 2013 – As a local business’s online marketing success is often determined by where they place in Google™ searches, Surefire Social™, a new approach to comprehensive digital marketing strategies for local businesses, has published “The Ultimate Google Local Handbook.” The free eBook offers small businesses effective local digital marketing strategies to help improve their Google rank and visibility and drive quality leads.

“If you run a lead-focused local business, placing well in Google searches is critical to reaching new customers and standing out from local competition,” said Chris Marentis, CEO of Surefire Social. “There is a lot of noise and confusion for small businesses today and with Google’s services continually changing, moving to the top of the search results page can be a challenge. Our new eBook, along with our digital marketing services, offers local businesses the personalized expertise and coach-centric local digital marketing support they need to get ahead.”

Within Surefire Social’s Ultimate Google Local Handbook, small businesses will learn how to layer key Google services to increase visibility and connect with new customers in their local market including:

  • Setting up and optimizing a Google Profile
  • Creating a Google+ page
  • Increasing visibility on Google+ Local
  • Utilizing Google Authorship to link personal Google+ profiles with corporate content
  • Posting videos on YouTube
  • Uploading photos via Panoramio
  • Incorporating Google Reader into a marketing strategy
  • Ensuring business listing accuracy on Google Maps

The Surefire Social Ultimate Google Local Handbook can be downloaded at http://www.surefiresocial.com/ebook/google-magnet. Small businesses can also learn about other critical local marketing topics with Surefire Social’s previously published eBooks available at http://www.surefiresocial.com/news.

About Surefire Social

Surefire Social provides a personal, coaching-centric approach to local digital marketing offering results-driven strategies and consultation. Driving quality leads to local businesses, while creating a predictable asset for business owners, Surefire Social raises local businesses’ visibility through hyper-local search, display, social and mobile marketing strategies. Founded by a senior team that has built successful leading media brands, the company has a distinct understanding of local businesses and their marketing needs.

Chris Marentis

Chris Marentis is a passionate entrepreneur and innovator determined to leave a legacy bigger than himself. Chris grew up in an entrepreneurial family with a father who owned a home contracting HVAC business. When traditional media was disrupted by the online world, empowering consumers to rely less on sales people and advertisements to make decisions, large companies with big budgets could afford to play the game, but the local entrepreneur, like Chris’s father was left behind. This disadvantage inspired Chris to write Surefire Social: the guide for local SMB’s to compete in the digital world. Chris was invited to speak at events and demand grew for ways to implement his ideas. Chris turned his vision into a reality when he started Surefire Social in 2009. Feedback was strong. Businesses began asking for help implementing their digital marketing and Surefire evolved into a SaaS and services business. The company’s dramatic growth came with only 1-2 sales people at any given time and a limited marketing budget, thanks to referrals from rabidly loyal clients. The company’s latest innovation Surepulse, an SMB’s Digital CMO, provides data insights and competitive tactics to marketing novices, giving them complete control over their online marketing activities. Chris has spoken at the following events: SMX, BIA/Kelsey, Hanley Wood International Roofing Show and Contractor Summit, NAILBA National Conference, Tech Summit, CCN, GAF Wealth Builders, Gutter Helmet National Dealer Meeting. Publications Chris contributes to: Street Fight, Search Engine Land, iMedia, Social Media Today, Franchising World‏.

Facebook Twitter LinkedIn Google+ YouTube