Istueta Roofing Makes it Into the New York Times
We are very proud of our client, Istueta Roofing for making it into the New York Times today!
They were featured in an article titled “Social Media and the Not-So-Sexy Business”, which highlights contractors and other home improvement companies that are doing great things with social media…and Istueta Roofing made the cut.
About three years ago, we uploaded a video of one of Istueta’s roofing jobs as part of our “Professional” Internet marketing programs, and it instantly went viral. It has almost hit a shocking 2 million views and Istueta Roofing is now officially a YouTube superstar!
This article really highlights how social media can make a huge difference in a company’s online presence, even if the company is “not-so-sexy”.
If you haven’t seen the article yet, take a look at it here!