Best Practices for Creating Videos
March 5, 2015 by

It’s no secret that consumers are spending more and more of their time watching videos online. YouTube visitors watch 6 billion hours of video each month, and online video consumption is expected to grow exponentially in the next five years. That’s goo …

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Pay Per Click Strategy
March 2, 2015 by

For businesses in highly competitive industries, it can seem nearly impossible to land at the top of local search results pages. Search engine optimization, while effective, sometimes takes months or even years to have an impact on your bottom line. Fo …

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Improve SEO to Get Better Leads
February 26, 2015 by

For small and mid-sized businesses, there are hundreds of ways to spend your marketing budget. You could hire a public relations firm, buy commercial space, or even invest heavily in social media ads. But don’t forget about search engine optimization ( …

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National-to-Local Franchise Lead Generation
February 24, 2015 by

Now that there are so many local franchises promoting their business online, it’s becoming more difficult than ever to stand out amongst the crowd. That’s why it’s critical for franchises to develop an effective local internet marketing strategy, and a …

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Employee Advocacy
February 23, 2015 by

It’s as old a story as the birds and the bees, yet adapted for the Zoors and the Zees. The number 1 priority of an entrepreneur for starting a business is to feed the family. I know, I know not an earth shattering revelation. Now this is where I’m goin …

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