Remodeling Mastery by Mark Richardson series
August 27, 2015 by

Welcome back to Remodeling Mastery by Mark Richardson! In part 1 of Creating a World Class Team, Mark Richardson talked about the importance of culture, understanding it, training it, and what culture is all about. Now in part 2, Finding Talent, Mark t …

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Q&A Interview with Tery Stamman, President of Twin Cities Siding Professionals
August 27, 2015 by

In our next installment to Surefire Spotlight, I had the privilege to speak with and get to know a man who truly understands what it takes to run and operate a business the right way. His defining principle is one of integrity and it shines through eve …

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Introducing New GeoJuice Features for All Clients
August 27, 2015 by

Surefire Social is constantly seeking out ways to improve and enhance the products we offer to our clients. One of our favorite products for our clients is GeoJuice! GeoJuice creates instant, engaging content and check-ins that get published with your …

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Attend our webinar to Learn from Google
August 25, 2015 by

Would you like to win a FREE Google Chromebook? For those who attend our webinar this Thursday, August 27th from 4:00 pm to 5:00 pm EST, they will be entered into a drawing where one lucky attendee will walk away with a new laptop! For those who don’t …

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No leads v. Bad Leads Debate
August 24, 2015 by

I remember going to a trade show years back and one of the vendors had an ingenious lead generation program. In return for a business card, visitors to the booth had their picture taken with and received an autographed picture of themselves with Marcus …

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Sign up for our Webinar with Google
August 20, 2015 by

If you have yet to hear the good news…brace yourself…it’s big!   Surefire Social and Google have joined forces to help all home improvement contractors succeed in digital marketing and grow their business online in the form of a webinar. Date: …

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Surefire Spotlight: Danielle Schlomer
August 20, 2015 by

Welcome to the third installment to Surefire Spotlight, a brand new series featuring a few of our amazing clients here at Surefire Social who have incredible stories and experiences to share everyone can learn from! This week I share an interview I had …

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geojuice marketing app
August 19, 2015 by

http://www.surefiresocial.com/geojuice Why GeoJuice: Creating fresh geocoded content and new local reviews is the lifeblood of visibility for local businesses, but it’s tough to do in the daily workflow. GeoJuice™ is custom built for home services comp …

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creating a world class team starts with the culture of your business
August 18, 2015 by

Sunday Night Football or Rugby Season? You choose. The next series to Remodeling Mastery features 3 segments of Creating A World Class Team: culture, finding talent, and retaining the talent you have. One of the highest priorities that organizations sh …

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3 Ways to Collect Customer Feedback
August 18, 2015 by

A great benefit to having a strong online presence is that it provides small businesses an outlet through which to gather important information and feedback from their current and potential customers to better inform their decision making. What’s a gre …

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we are hiring a content marketing strategist for surefire social
August 18, 2015 by

Content Marketing Specialist The Surefire Social Marketing team is seeking a highly motivated, creative Content Marketing Specialist to join the team and help manage and execute online marketing, branding and sales support efforts. The team member we a …

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Marketing Ideas Contractors Can't Pass On
August 17, 2015 by

For home service contractors that spend the majority of their time out in the field working at job sites, it can be more than challenging to find the time to market and advertise your business. So what I have here are 4 marketing tactics that are quick …

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Metrics that are important to your business health and how to properly monitor and maintain them.
August 13, 2015 by

Do people know more about your business than you do? Maybe you should listen to Mark Richardson. This is the last segment to the “Dashboard For Success” series, called “Taking Your Dashboard To The Next Level”. If you haven’t listened to the previous t …

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Links going all to the same source, but coming from different mediums and links. UTM
August 12, 2015 by

UTM Codes: What are they and how can they be used to track your online goals? UTM stands for Urchin Traffic Monitor code, and it does just that, monitors the traffic to and from the URL that you link the UTM code to. UTM codes are used to help monitor …

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A Contractor's Unique Marketing Advantage
August 12, 2015 by

Do you know that the most effective marketing appeals not to reason and logic, but to emotions? Think about it. When was the last time you bought something from a commercial you saw or from an ad you read. Chances are it had a strong emotional element. …

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