Abdul El-Tayef
Abdul El-Tayef

Abdul is an experienced technology executive with more than 15 years launching and leading technology companies. Prior to joining Surefire Social, Abdul El-Tayef was CEO and CTO of BEZA Inc., which delivers enterprise-grade web site solutions to small business and non-profit organizations across the United States. Abdul possesses a strong passion for Web 2.0 technology and in developing scalable IT solutions to increase efficiencies and drive costs down.


The latest posts by Abdul El-Tayef

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September 5, 2014 by

Although small businesses need to create websites that are functionally useful to customers, visual appeal is also equally important. According to local marketing experts, a pleasant-looking website that employs smart visual techniques will speak to th …

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August 27, 2014 by

We’ve come a long way since the invention of the World Wide Web, but the majority of business websites still fail to engage customers, and many may even be turning some customers away. In fact, MarketingGrader handed out a failing grade to more than 70 …

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August 12, 2014 by

After your business has put time, effort and money into a website, you want people who land on your website to stay a while so that they can get pricing information, shop for products, sign up for email updates, or even just learn more about your busin …

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July 25, 2014 by

Thanks to your experience in remodeling, you know that a remodel can have a tremendous positive impact on the value of a home or a business—but only if the job is done correctly. The same rule applies to your business website. If you take the proper st …

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Website Under Construction.
July 1, 2014 by

Even though there are always ways to improve your landing pages, many small business’ landing pages have the right framework. It’s important to keep in mind, however, that consumer behavior and industry standards constantly change, meaning over time yo …

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June 17, 2014 by

Even though some social media experts say that Google+ is not as influential as other networks such as Facebook and Twitter, the network does boast 300 million active users each month. For business owners who use a WordPress site, Google+ can bring eve …

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web security
June 16, 2014 by

Anyone who has lived through the experience can tell you that having your business website hacked is no fun. After an online security breach, you may have to refund customers for online orders, apologize for a security breach, or even build a brand-new …

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June 12, 2014 by

In today’s world, if you’re a small business owner, mobile search is difficult to ignore. In fact, your customers are using their mobile phones for 25% of their searches. Most likely, it’s also where they turn for directions to your business and your b …

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April 10, 2014 by

When it comes to company websites, small business owners often find it difficult to prioritize their maintenance and optimization efforts. Keeping a business website up to speed with the changing web can feel like a full time job. While they understand …

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March 4, 2014 by

Most people who are involved in local internet marketing understand the importance of using relevant, captivating images in online communication, especially when it comes to local social media marketing. After all, without images most memes are meaning …

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February 12, 2014 by

The definition of mobile marketing for lead generation isn’t concrete to everyone. For many, it’s as simple as creating an App or optimizing a website for mobile screens. However, the subject is much broader and the demand for it is growing rapidly thi …

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February 5, 2014 by

Although we’re already more than a month into 2014, it may be worthwhile for small businesses to evaluate which metrics they’re paying attention to this year. Google Analytics provides businesses of all sizes with a wealth of metrics tools, but it’s ea …

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