Monthly Archives: November 2012

Link building practices are going to become increasingly more important as they begin to play a larger role in search engine algorithms.  To complicate this process, not all links are going to be treated with the same weight. It has … Continue reading →

Loved and sought-out motivational speaker Zig Zigler passed away yesterday at 86 years old.  Zigler inspired millions of people to be the best that they could be; in life and in business.  He emphasized that you need to employ four … Continue reading →

Searchmetrics recently released a white paper highlighting what the largest components in the world of US SEO ranking factors have been in 2012.  After reviewing the report, we were happy to see that Surefire Social’s local marketing experts have been … Continue reading →

We’ve spoken before about the importance of analyzing your social media campaigns.  However, when we talk about analytics, we’re talking more in terms of viewership and interaction with potential leads and current customers.  Lately we’ve noticed that there’s a lot … Continue reading →

Have you heard about Google Authorship?  Released in June 2011, Authorship is the latest resource that ties your content back to your Google+ profile. Google designed the program “to help people find content from great authors in search results.” But … Continue reading →

One of the biggest mistakes I see businesses make over and over again is that they fail to develop a budget and marketing plan for the upcoming year. As the new fiscal year approaches, it’s crucial that your company develops … Continue reading →

As we talked about earlier this week, there’s been a lot of talk lately in marketing spheres about “Sponsored” and “Promoted” stories on Facebook.  What are they?  How are they different?  Do they work together? These are all valid questions … Continue reading →

Medical practitioners know how crucial it is to establish a website so patients looking for treatments can easily find the services for which they are looking. Companies specializing in medical web design become the go-to professionals in this situation, and … Continue reading →