Monthly Archives: October 2012

Exponentially Increase Your Fan Base: Sponsored Facebook Stories

Have you noticed recently that you’re starting to see a lot more “sponsored” stories in Facebook?  Facebook has slowly been working on changing the way advertising occurs in member’s newsfeeds and many users have seen a spike in postings titled … Continue reading

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Secrets to Dominating Your Market on LinkedIn (Part 2: Utilizing Groups)

Now that you’ve re-vamped your company page, you’re ready to start dominating LinkedIn groups.  Much like setting up your profile, there are tried and true rules to follow when participating and forming various groups.  Here at Surefire Social, we’ve seen … Continue reading

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Secrets to Dominating Your Market on LinkedIn (Part 1: Optimizing Your Page)

I was recently viewing profiles on LinkedIn and realized that many companies are still not optimizing their profile and making the most of their new pages. They set up a LinkedIn profile but never really put in the same scrutiny as they … Continue reading

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Pinterest vs. Facebook: Which is REALLY the Better Visual Social Network?

by Anum Hussain 10/22/2012 Visual content has become one of the most desirable types of content — because it’s so darn easy to consume. But it’s not enough to just create beautiful, funny, engaging visual content … marketers are now wondering where … Continue reading

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Social Media- A Must for Small Business Marketing

As a small business owner you’ve most likely heard that social media can be a great SEO link juice driver.  Unfortunately, we often see that on their own, small businesses rarely get the large, consistent engagement their big box store … Continue reading

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19% of New Facebook Fans Now Come From Mobile

by Todd Wasserman 10/17/2012 Almost one in five new Facebook fans came from mobile devices in August, an increase of 280% in four months, according to a new research report. Read more…

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Yelp Publicly Shames Businesses For Using Fake Reviews

by Jennifer Beese 10/18/2012 Pinterest isn’t the only site cracking down on abuse this week. Yelp introduced a new consumer alert label that will appear on the pages of businesses that have been caught buying reviews. Read more…

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Google Brings Call Reporting To Adwords Express For Small Businesses

by: Frederic Lardinois 10/16/2012 Google just made it a lot easier for small businesses to track phone calls generated by their AdWords Express ads. For two years now, the full version of AdWords has allowed businesses to track phone calls … Continue reading

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LinkedIn Announces Redesigned Profiles

by Jennifer Beese 10/16/2012 Today LinkedIn introduced redesigned profile pages that will enable you to better engage with your network. The company has been on a roll recently, introducing new features like real-time notifications and LinkedIn Endorsements, as well as … Continue reading

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Your Guide to Google’s EMD Algorithm Update

by Jayson DeMers 10/15/2012 Google has unleashed yet another algorithm as part of a series of updates that are aimed at providing users with better search results and experience. This time, Google’s update, dubbed the “EMD update,” focuses on ridding the SERPs … Continue reading

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