The Difference Between Building Authority And Talking About Yourself

I recently read a great report called Authority Rules by Brian Clark, the founder of Copyblogger. It’s a well written easy to read piece that outlines 10 rules to building authority for your business and persona. Building authority in the new distributed web is critical to the success of your Internet marketing efforts. Let’s look […]

The Social Media Dilemma for Business

Unless you live under a rock you have at least some knowledge of “social media.” As a business person you know that you should probably “do something” with Twitter, Facebook, LinkedIn, blogs and all the other new ways to reach out and touch someone electronically. Everybody says it’s easy to get started. That’s true, if […]

24 Ways To Grow Your Email List

Their are many ways to get someone to sign up for your email marketing list. We put together a comprehensive list below to get you thinking. Giving something for free like a PDF or Video. Make visitors sign up to your opt-in form before you let them download it. Include a newsletter sign-up link in […]

What Would Martin Luther King Do With Social Media?

Dr. King made a huge impact on the world with his passion, revolutionary ideas, inspiring vision and charisma. That combination alone got him and his movement earned media worth hundreds of millions of dollars on network television, major weekly magazines and radio. Many of you might not be old enough to remember, but in those […]

In the Midst of Haiti’s Tragedy, Social Media Prevails

At GenNext Media, our thoughts and prayers go out to the citizens of Haiti who were affected by the earthquake that devastated their country a few days ago. In this time of need, social media marketing has become the disaster relief of the future. The Red Cross has already raised almost $1 million for the […]

Want To Increase Your Leads…Add Channels!

One of the most common questions we get from clients is, “how do we get more leads?” Leads are the lifeblood for any business, and they are harder to come by in a tough economic environment. The first thing we do is analyze where leads are currently being sourced? We also look at the number […]